You can also watch our six minute YouTube presentation of this article here. “Are You a Doctorpreneur?" That's generally the first question I ask to new clients who own medical and dental practices. While doctors help their patients with some aspect of their health, entrepreneurs run businesses, trying to maximize the long-term profitability of that business.… Continue reading Increase your revenue with a Bonus System
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MARKETING YOURSELF IS JUST LIKE GOING TO THE DENTIST
Whether you have your own practice, are a partner in a large group practice, work at a large company such as a hospital or research center, or are not even a health care professional, maximizing your "internal marketing" is a must. So agrees Fred Joyal, co-founder of 1-800dentist, in his book Everything is Marketing: The… Continue reading MARKETING YOURSELF IS JUST LIKE GOING TO THE DENTIST